That doesn’t mean the fear-mongers have given up, of course, as the latest effort by environmental pressure group Ceres illustrates. The activist group – which exerts its influence via shareholder activism (claiming $10 trillion in assets) in pursuit of their definition of a “sustainable” global economy – last week sent a letter endorsed by 223 companies to President Obama, in support of EPA’s controversial proposed standard for existing power plants to limit carbon dioxide emissions. Some of the largest and most recognized corporations signed on, including Adidas, IKEA, Kellogg Company, Levi Strauss & Co., Mars Inc., Nestle, Nike, Starbucks, and Symantec – as well as numerous “green”-minded and renewable energy businesses.
The latest pressure tactic engaged in by global warming activists is to crank out their own journalism, then get an allegedly objective news organization to run their stories. Such was the case recently with the group SolveClimate and the Reuters news agency, when they co-published an article that attempts to pressure corporations to adopt climate mitigation and adaptation initiatives.